{"id":4732,"date":"2025-06-04T14:25:28","date_gmt":"2025-06-04T05:25:28","guid":{"rendered":"https:\/\/cacco.co.jp\/datascience\/media\/\/?p=4732"},"modified":"2025-10-10T12:01:21","modified_gmt":"2025-10-10T03:01:21","slug":"ec%e3%82%b5%e3%82%a4%e3%83%88%e3%81%ae%e5%a3%b2%e4%b8%8a%e5%88%86%e6%9e%90%e6%96%b9%e6%b3%95%e3%82%92%e8%a7%a3%e8%aa%ac%ef%bc%81%e5%88%86%e6%9e%90%e3%81%ae%e9%87%8d%e8%a6%81%e6%80%a7%e3%82%84%e8%a6%8b","status":"publish","type":"post","link":"https:\/\/cacco.co.jp\/datascience\/media\/data-analysis\/4732\/","title":{"rendered":"EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u65b9\u6cd5\u3092\u89e3\u8aac\uff01\u5206\u6790\u306e\u91cd\u8981\u6027\u3084\u898b\u308b\u3079\u304d\u6307\u6a19\u3092\u307e\u3068\u3081\u307e\u3057\u305f"},"content":{"rendered":"<div class=\"tcdce-body\"><p>\u300cEC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u3063\u3066\u3069\u3046\u3084\u308b\u306e\uff1f\u300d<br 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src=\"https:\/\/cacco.co.jp\/datascience\/media\/\/wp-content\/uploads\/2025\/05\/EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u57fa\u672c\u7684\u306a\u624b\u9806.png\" alt=\"EC_bunseki_tejyun\" width=\"790\" height=\"480\" srcset=\"https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2025\/05\/EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u57fa\u672c\u7684\u306a\u624b\u9806.png 790w, https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2025\/05\/EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u57fa\u672c\u7684\u306a\u624b\u9806-300x182.png 300w, https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2025\/05\/EC\u30b5\u30a4\u30c8\u5206\u6790\u306e\u57fa\u672c\u7684\u306a\u624b\u9806-768x467.png 768w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" 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data-sheets-root=\"1\">\u3010\u624b\u98061\u3011\u5206\u6790\u3059\u308b\u76ee\u7684\u3068\u73fe\u72b6\u306e\u8ab2\u984c\u3092\u660e\u78ba\u306b\u3059\u308b<\/span><\/h3>\n<p>\u76ee\u7684\u3084\u8ab2\u984c\u304c\u66d6\u6627\u306a\u307e\u307eEC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3092\u59cb\u3081\u308b\u3068\u3001\u3069\u306e\u30c7\u30fc\u30bf\u306e\u6570\u5024\u3092\u898b\u308b\u3079\u304d\u306a\u306e\u304b\u304c\u5b9a\u307e\u3089\u306a\u3044\u306e\u3067\u3001<strong>\u307e\u305a\u306f\u300c\u306a\u305c\u5206\u6790\u3059\u308b\u306e\u304b\u300d\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u5927\u5207<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u304b\u3054\u843d\u3061\u3092\u6539\u5584\u3057\u305f\u3044\u300d\u300c\u6d41\u5165\u306f\u591a\u3044\u304c\u76f4\u5e30\u7387\u304c\u9ad8\u3044\u30da\u30fc\u30b8\u306e\u56de\u904a\u7387\u3092\u6539\u5584\u3057\u305f\u3044\u300d\u306a\u3069\u3001\u6539\u5584\u3057\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u3092\u3042\u3089\u304b\u3058\u3081\u660e\u78ba\u306b\u3057\u3066\u304a\u304f\u3068\u3001\u5206\u6790\u306b\u53d6\u308a\u7d44\u307f\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5b9a\u3081\u308b\u30b4\u30fc\u30eb\u306b\u3088\u3063\u3066\u898b\u308b\u3079\u304d\u30c7\u30fc\u30bf\u3084\u5206\u6790\u65b9\u6cd5\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u3044\u304d\u306a\u308a\u6f20\u7136\u3068\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u307e\u305a\u306f\u5206\u6790\u3059\u308b\u76ee\u7684\u3068\u73fe\u72b6\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u3092\u660e\u78ba\u5316\u3057\u3066\u304b\u3089\u6b21\u306e\u5de5\u7a0b\u306b\u9032\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u3010\u624b\u98062\u3011\u4eee\u8aac\u3092\u6d17\u3044\u51fa\u3059<\/span><\/h3>\n<p>\u76ee\u7684\u3068\u8ab2\u984c\u3092\u3057\u3063\u304b\u308a\u3068\u5b9a\u3081\u3066\u304b\u3089\u3001\u3069\u3053\u306b\u539f\u56e0\u3084\u4f38\u3073\u3057\u308d\u304c\u3042\u308b\u306e\u304b\u4eee\u8aac\u3092\u7acb\u3066\u307e\u3059\u3002<\/p>\n<p><strong>\u4eee\u8aac\u304c\u3042\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30c7\u30fc\u30bf\u3092\u3069\u3046\u5206\u6790\u3059\u3079\u304d\u306a\u306e\u304b\u304c\u30a4\u30e1\u30fc\u30b8\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n<p>\u3053\u306e\u6bb5\u968e\u3067\u306f\u4eee\u8aac\u30921\u3064\u306b\u7d5e\u308a\u8fbc\u307e\u305a\u3001\u5177\u4f53\u7684\u306a\u8996\u70b9\u304b\u3089\u3067\u304d\u308b\u3060\u3051\u591a\u304f\u306e\u4eee\u8aac\u3092\u6d17\u3044\u51fa\u3059\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h5>\u3010\u4f8b\u3011<\/h5>\n<ul>\n<li>\u76ee\u7684\uff1a\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u305f\u3081\u3001\u304b\u3054\u843d\u3061\u7387\u3092\u6539\u5584\u3057\u305f\u3044<\/li>\n<li>\u4eee\u8aac\u2460\uff1a\u9001\u6599\u3084\u624b\u6570\u6599\u304c\u9ad8\u984d\u3059\u304e\u308b\u306e\u3067\u306f\u306a\u3044\u304b\uff1f<\/li>\n<li>\u4eee\u8aac\u2461\uff1a\u6c7a\u6e08\u65b9\u6cd5\u304c\u8907\u96d1\u3067\u306f\u306a\u3044\u304b\uff1f<\/li>\n<li>\u4eee\u8aac\u2462\uff1a\u6c7a\u6e08\u65b9\u6cd5\u306e\u9078\u629e\u80a2\u304c\u5c11\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u304b\uff1f<\/li>\n<li>\u4eee\u8aac\u2463\uff1a\u30b5\u30a4\u30c8\u306e\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3078\u306e\u4e0d\u4fe1\u611f\u304c\u3042\u308b\u306e\u3067\u306f\u306a\u3044\u304b\uff1f<\/li>\n<\/ul>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u4eca\u5f8c\u306e\u65bd\u7b56\u306b\u7e4b\u304c\u308b\u4eee\u8aac\u3092\u6d17\u3044\u51fa\u3057\u305f\u3046\u3048\u3067\u3001\u58f2\u4e0a\u3092\u5411\u4e0a\u3055\u305b\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u305d\u3046\u306a\u6539\u5584\u7b56\u304b\u3089\u5b9f\u969b\u306b\u691c\u8a3c\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u3010\u624b\u98063\u3011\u4eee\u8aac\u691c\u8a3c\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u306e\u53ce\u96c6<\/span><\/h3>\n<p>\u5148\u307b\u3069\u7acb\u3066\u305f<strong>\u4eee\u8aac\u306e\u691c\u8a3c\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u3001\u89e3\u6790\u30c4\u30fc\u30eb\u3084\u8ca9\u58f2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u306a\u3069\u3092\u4f7f\u3063\u3066\u53ce\u96c6<\/strong>\u3057\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u304b\u3054\u843d\u3061\u304c\u9ad8\u3044\u306e\u306f\u9001\u6599\u3084\u624b\u6570\u6599\u304c\u9ad8\u984d\u3059\u304e\u308b\u304b\u3089\u3067\u306f\u306a\u3044\u304b\uff1f\u300d\u3068\u3044\u3046\u4eee\u8aac\u3092\u7acb\u8a3c\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u304b\u3054\u843d\u3061\u304c\u591a\u3044\u5546\u54c1\u3084\u96e2\u8131\u7387\u306e\u9ad8\u3044\u30da\u30fc\u30b8\u306a\u3069\u306e\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u4ed6\u306b\u3082\u3001\u7af6\u5408\u4ed6\u793e\u306eEC\u30b5\u30a4\u30c8\u306e\u9001\u6599\u3084\u624b\u6570\u6599\u3092\u78ba\u8a8d\u3057\u305f\u308a\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u30c4\u30fc\u30eb\u3092\u4f7f\u3044\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5206\u6790\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u5177\u4f53\u7684\u306a\u8ab2\u984c\u306e\u767a\u898b\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u6b21\u306e\u3010\u624b\u98064\u3011\u306b\u9032\u3080\u524d\u306b\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306e\u6b20\u640d\u5024\u3084\u7570\u5e38\u5024\u306e\u51e6\u7406\u30fb\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u7d71\u5408\u306a\u3069\u306e\u524d\u51e6\u7406\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p><strong>\u30c7\u30fc\u30bf\u306e\u524d\u51e6\u7406\u3092\u305b\u305a\u306b\u5206\u6790\u3092\u9032\u3081\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u5206\u6790\u7d50\u679c\u306e\u7cbe\u5ea6\u304c\u4f4e\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b<\/strong>\u306e\u3067\u6c17\u3092\u3064\u3051\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u3010\u624b\u98064\u3011\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b<\/span><\/h3>\n<p>\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u304c\u63c3\u3063\u305f\u3089\u3001\u305d\u308c\u305e\u308c\u5206\u6790\u3057\u3066\u8ab2\u984c\u306e\u50be\u5411\u3084\u554f\u984c\u70b9\u3092\u53ef\u8996\u5316\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u91cd\u8981\u306a\u306e\u304c\u3001<strong>1\u3064\u306e\u30c7\u30fc\u30bf\u3060\u3051\u3092\u898b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5206\u6790\u306e\u57fa\u672c\u3067\u3082\u3042\u308b\u300c\u6bd4\u8f03\u300d\u3092\u3059\u308b<\/strong>\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u6bd4\u8f03\u306e\u8ef8\u3068\u3057\u3066\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e3\u3064\u304c\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h5>1.\u76ee\u6a19\u6bd4\u8f03<\/h5>\n<p>\u8a2d\u5b9a\u3057\u305f\u76ee\u6a19\u5024\u3068\u73fe\u72b6\u3092\u6bd4\u8f03\u3057\u3066\u3069\u306e\u7a0b\u5ea6\u306e\u30ae\u30e3\u30c3\u30d7\u304c\u3042\u308b\u306e\u304b\u3092\u628a\u63e1\u3057\u305f\u308a\u3001\u7af6\u5408\u4ed6\u793e\u306e\u5b9f\u7e3e\u5024\u3068\u6bd4\u8f03\u3057\u3066\u81ea\u793e\u306e\u5f37\u307f\u3084\u5f31\u307f\u3092\u5206\u6790\u3057\u305f\u308a\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<h5>2.\u671f\u9593\u6bd4\u8f03<\/h5>\n<p>\u524d\u6708\u30fb\u524d\u5e74\u306a\u3069\u904e\u53bb\u306e\u81ea\u793e\u30c7\u30fc\u30bf\u3068\u73fe\u5728\u306e\u81ea\u793e\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3057\u3066\u3001\u6570\u5024\u306e\u5909\u5316\u3092\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<h5>3.\u30bb\u30b0\u30e1\u30f3\u30c8\u6bd4\u8f03<\/h5>\n<p>\u30e6\u30fc\u30b6\u30fc\u3092\u3001\u4f7f\u7528\u30c7\u30d0\u30a4\u30b9\u30fb\u6027\u5225\u30fb\u6d41\u5165\u7d4c\u8def\u30fb\u65b0\u898f\u9867\u5ba2\u306a\u3069\u306e\u5c5e\u6027\u3054\u3068\u306b\u5206\u985e\u3057\u3066\u6bd4\u8f03\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u5206\u6790\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u30b0\u30e9\u30d5\u5316\u3084\u5e73\u5747\u30fb\u5206\u5e03\u306e\u628a\u63e1\u306a\u3069\u3092\u884c\u3044\u3001\u6839\u62e0\u3092\u3082\u3063\u3066\u554f\u984c\u70b9\u3084\u6539\u5584\u7b56\u3092\u5224\u65ad\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u58f2\u4e0a\u5206\u6790\u624b\u6cd5\u3084\u3001\u5206\u6790\u306b\u5fc5\u8981\u306a\u77e5\u8b58\u306b\u3064\u3044\u3066\u306f\u300e<a href=\"https:\/\/cacco.co.jp\/datascience\/media\/\/data-analysis\/3271\/\" target=\"_blank\" rel=\"noopener\">\u58f2\u4e0aUP\u306b\u306f\u30c7\u30fc\u30bf\u5206\u6790\u304c\u4e0d\u53ef\u6b20\uff1f5\u3064\u306e\u58f2\u4e0a\u5206\u6790\u306e\u624b\u6cd5\u3068\u5206\u6790\u306e\u6d41\u308c\u3092\u3054\u7d39\u4ecb\uff01<\/a>\u300f\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"cardlink\"><a href=\"https:\/\/cacco.co.jp\/datascience\/media\/\/data-analysis\/3271\/\" target=\"_blank\"><div class=\"cardlink_thumbnail\"><img src='https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2024\/05\/\u58f2\u4e0a\u5206\u6790-2-120x120.png' alt='\u58f2\u4e0aUP\u306b\u306f\u30c7\u30fc\u30bf\u5206\u6790\u304c\u4e0d\u53ef\u6b20\uff1f5\u3064\u306e\u58f2\u4e0a\u5206\u6790\u306e\u624b\u6cd5\u3068\u5206\u6790\u306e\u6d41\u308c\u3092\u3054\u7d39\u4ecb\uff01' width=120 height=120 \/><\/a><\/div><div class=\"cardlink_content\"><span class=\"timestamp\">2024.06.07<\/span><div class=\"cardlink_title\"><a href=\"https:\/\/cacco.co.jp\/datascience\/media\/\/data-analysis\/3271\/\" target=\"_blank\">\u58f2\u4e0aUP\u306b\u306f\u30c7\u30fc\u30bf\u5206\u6790\u304c\u4e0d\u53ef\u6b20\uff1f5\u3064\u306e\u58f2\u4e0a\u5206\u6790\u306e\u624b\u6cd5\u3068\u5206\u6790\u306e\u6d41\u308c\u3092\u3054\u7d39\u4ecb\uff01 <\/a><\/div><div class=\"cardlink_excerpt\">\u300c\u58f2\u4e0a\u30c7\u30fc\u30bf\u304c\u3042\u3063\u3066\u3082\u8907\u96d1\u305d\u3046\u3067\u3069\u3046\u6d3b\u7528\u3059\u308c\u3070...\u300d\u3001\u300c\u58f2\u4e0a\u5206\u6790\u306e\u6b63\u3057\u3044\u3084\u308a\u65b9\u304c\u308f\u304b\u3089\u306a\u3044\u300d\u3068\u60a9\u307f\u3092\u6301\u3064\u65b9\u3082\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002\r\n\r\n\u305d\u3093\u306a\u6642\u306f\u30c7\u30fc\u30bf\u5206\u6790\u3060\uff01\r\n\r\n\u58f2\u4e0a\u30c7\u30fc\u30bf\u306f\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u5ba2\u89b3\u7684\u306a\u6307\u6a19\u3092\u4e0e\u3048\u308b\u305f\u3081\u3001\u58f2\u4e0aUP\u3092\u76ee\u6307\u3059\u4e0a\u3067\u975e\u5e38\u306b\u9ad8\u3044\u4fa1\u5024\u3092\u6301\u3061...<\/div><\/div><div class=\"cardlink_footer\"><\/div><\/div>\n<h3><span data-sheets-root=\"1\">\u3010\u624b\u98065\u3011\u8ab2\u984c\u89e3\u6c7a\u306b\u5411\u3051\u305f\u6539\u5584\u7b56\u3092\u5b9f\u65bd<\/span><\/h3>\n<p>\u5148\u307b\u3069\u3010\u624b\u98064\u3011\u3067\u884c\u3063\u305f\u5206\u6790\u7d50\u679c\u3092\u57fa\u306b\u3001\u7279\u5b9a\u3057\u305f\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u5177\u4f53\u7684\u306a\u65bd\u7b56\u3092\u6253\u3061\u307e\u3059\u3002<\/p>\n<p><strong>\u8907\u6570\u306e\u8ab2\u984c\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u305f\u5834\u5408\u306f\u3001\u8ab2\u984c\u306e\u89e3\u6c7a\u5f8c\u306b\u671f\u5f85\u3067\u304d\u308b\u52b9\u679c\u306e\u5927\u304d\u3055\u3084\u65bd\u7b56\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u8cbb\u7528\u3092\u8003\u616e\u3057\u3001\u512a\u5148\u9806\u4f4d\u3092\u8a2d\u5b9a\u3057\u30661\u3064\u305a\u3064\u6539\u5584\u3057\u3066\u3044\u304f<\/strong>\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u8cfc\u5165\u30da\u30fc\u30b8\u3067\u306e\u96e2\u8131\u7387\u304c\u4ed6\u306e\u30da\u30fc\u30b8\u3088\u308a\u3082\u9ad8\u3044\u300d\u3068\u3044\u3046\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u306f\u3001\u300c\u4f4f\u6240\u306a\u3069\u306e\u5165\u529b\u30d5\u30a9\u30fc\u30e0\u306e\u9805\u76ee\u6570\u3092\u6e1b\u3089\u3059\u300d\u300c\u81ea\u52d5\u5165\u529b\u6a5f\u80fd\u3092\u6d3b\u7528\u3059\u308b\u300d\u300c\u6587\u5b57\u30b5\u30a4\u30ba\u3084\u30ab\u30e9\u30fc\u3092\u898b\u3084\u3059\u304f\u3059\u308b\u300d\u306a\u3069\u306e\u89e3\u6c7a\u7b56\u304c\u8003\u3048\u3089\u308c\u308b\u306e\u3067\u3001\u3053\u308c\u3089\u306e\u89e3\u6c7a\u7b56\u306e\u512a\u5148\u5ea6\u3092\u6c7a\u3081\u3066\u5b9f\u65bd\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u5206\u6790\u3057\u3066\u5f97\u305f\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u6210\u529f\u78ba\u7387\u304c\u9ad8\u3044\u306e\u3067\u3001\u7acb\u6848\u3057\u305f\u5185\u5bb9\u306f\u793e\u54e1\u9593\u3067\u3057\u3063\u304b\u308a\u3068\u5171\u6709\u3057\u3066\u304b\u3089\u65bd\u7b56\u3092\u5b9f\u65bd\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u3010\u624b\u98066\u3011\u52b9\u679c\u691c\u8a3c\u3092\u3059\u308b<\/span><\/h3>\n<p>\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u5206\u6790\u7d50\u679c\u306b\u57fa\u3065\u3044\u305f\u65bd\u7b56\u3092\u5b9f\u884c\u3057\u305f\u3060\u3051\u3067\u7d42\u308f\u3063\u3066\u3057\u307e\u3046\u3068\u3001EC\u30b5\u30a4\u30c8\u306e\u6210\u9577\u306b\u306f\u7e4b\u304c\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><strong>\u3069\u306e\u65bd\u7b56\u304c\u6709\u52b9\u3060\u3063\u305f\u304b\u5224\u65ad\u3059\u308b\u305f\u3081\u306b\u3001\u65bd\u7b56\u524d\u5f8c\u3067\u58f2\u4e0a\u3084CVR\u3092\u6bd4\u8f03\u3057\u3001\u6539\u5584\u7b56\u306e\u6210\u679c\u3092\u6570\u5024\u3067\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u65bd\u7b56\u304c\u6210\u529f\u3057\u305f\u5834\u5408\u306f\u3001\u4eca\u5f8c\u3082\u305d\u306e\u6570\u5024\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u4f55\u304c\u5fc5\u8981\u306a\u306e\u304b\u8003\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3082\u3057\u3082\u65bd\u7b56\u304c\u5931\u6557\u3057\u305f\u5834\u5408\u306f\u3001\u539f\u56e0\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u3082\u30461\u5ea6\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u78ba\u8a8d\u3057\u3001\u524d\u56de\u3068\u306f\u9055\u3046\u8996\u70b9\u304b\u3089\u4eee\u8aac\u3092\u7acb\u3066\u76f4\u3057\u3066\u5225\u306e\u65bd\u7b56\u3092\u5b9f\u884c\u3057\u3001\u518d\u3073\u52b9\u679c\u691c\u8a3c\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001<strong>PDCA\u30b5\u30a4\u30af\u30eb\u3092\u7e70\u308a\u8fd4\u3059\u3053\u3068\u3067\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u306e\u6700\u5927\u5316\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<h2><span data-sheets-root=\"1\">EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u3067\u898b\u308b\u3079\u304d\u6307\u6a19(\u9805\u76ee)12\u9078<\/span><\/h2>\n<p>\u3053\u3053\u307e\u3067\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5411\u4e0a\u306e\u305f\u3081\u306b\u306f\u3001EC\u30b5\u30a4\u30c8\u3092\u5206\u6790\u3057\u3066PDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u304c\u5fc5\u8981\u3067\u3042\u308b\u3068\u89e3\u8aac\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u7ae0\u3067\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u5206\u6790\u3084\u904b\u55b6\u3067\u898b\u308b\u3079\u304d\u4e3b\u306a\u6307\u6a19\uff08\u9805\u76ee\uff09\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u2460\u4f1a\u54e1\u6570<\/li>\n<li>\u2461\u9867\u5ba2\u5358\u4fa1<\/li>\n<li>\u2462\u8cfc\u5165\u56de\u6570<\/li>\n<li>\u2463\u30ea\u30d4\u30fc\u30c8\u7387<\/li>\n<li>\u2464LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09<\/li>\n<li>\u2465\u30a2\u30af\u30bb\u30b9\u6570<\/li>\n<li>\u2466CVR\uff08\u8cfc\u5165\u7387\uff09<\/li>\n<li>\u2467\u96e2\u8131\u7387<\/li>\n<li>\u2468\u76f4\u5e30\u7387<\/li>\n<li>\u2469\u58f2\u4e0a\u9ad8<\/li>\n<li>\u246a\u5229\u76ca\u7387<\/li>\n<li>\u246bROAS\uff08\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\uff09<\/li>\n<\/ul>\n<p>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u306b\u95a2\u308f\u308b\u6307\u6a19\u306e\u610f\u5473\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001<strong>\u3069\u306e\u3088\u3046\u306a\u610f\u56f3\u3067\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u3092\u6e2c\u308b\u306e\u304b\u3092\u8003\u3048\u3066\u304b\u3089\u89b3\u6e2c\u3059\u308b<\/strong>\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e0a\u8a1812\u500b\u306e\u6307\u6a19\u306b\u3064\u3044\u3066\u3001\u9806\u306b\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u2460\u4f1a\u54e1\u6570<\/h3>\n<p>\u4f1a\u54e1\u6570\u3068\u306f\u3001<strong>\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u304b\u3069\u3046\u304b\u306b\u95a2\u4fc2\u306a\u304f\u3001EC\u30b5\u30a4\u30c8\u306b\u4f1a\u54e1\u767b\u9332\u3092\u3057\u305f\u4eba\u6570\u306e\u5408\u8a08\u3092\u793a\u3059\u6307\u6a19<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u58f2\u4e0a\u304c\u4e0b\u304c\u3063\u305f\u671f\u9593\u306e\u4f1a\u54e1\u6570\u3092\u5206\u6790\u3057\u305f\u7d50\u679c\u524d\u6708\u3088\u308a\u3082\u65b0\u898f\u4f1a\u54e1\u767b\u9332\u6570\u304c\u5c11\u306a\u3044\u3053\u3068\u304c\u308f\u304b\u308c\u3070\u3001\u58f2\u4e0a\u304c\u4f38\u3073\u306a\u304b\u3063\u305f\u8981\u56e0\u306e1\u3064\u3068\u3057\u3066\u300c\u65b0\u898f\u4f1a\u54e1\u767b\u9332\u6570\u306e\u6e1b\u5c11\u300d\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4f1a\u54e1\u6570\u306f\u3001\u4e2d\u9577\u671f\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3084\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u571f\u53f0\u3068\u3057\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u6307\u6a19\u306a\u306e\u3067\u3001\u521d\u56de\u8cfc\u5165\u30af\u30fc\u30dd\u30f3\u306e\u914d\u5e03\u3084\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u306a\u3069\u306eCRM\u65bd\u7b56\u3092\u6253\u3061\u3001\u5b89\u5b9a\u3057\u305f\u9867\u5ba2\uff08\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u4f1a\u54e1\uff09\u306e\u7372\u5f97\u3092\u76ee\u6307\u3059\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u2461\u9867\u5ba2\u5358\u4fa1<\/span><\/h3>\n<p>\u9867\u5ba2\u5358\u4fa1\u3068\u306f\u3001<strong> 1\u4eba\u306e\u9867\u5ba2\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f31\u56de\u3042\u305f\u308a\u3067\u4f7f\u3046\u5e73\u5747\u91d1\u984d\u306e\u3053\u3068\u3067\u3001\u9867\u5ba2\u5358\u4fa1\u30fb\u30a2\u30af\u30bb\u30b9\u6570\u30fbCVR\u306fEC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u69cb\u6210\u3059\u308b\u8981\u56e0\u306e1\u3064<\/strong>\u3067\u3059\u3002<\/p>\n<p class=\"well2\">EC\u30b5\u30a4\u30c8\u306b\u304a\u3051\u308b\u9867\u5ba2\u5358\u4fa1\u306f\u3001\u57fa\u672c\u7684\u306b\u300c\u7279\u5b9a\u671f\u9593\u5185\u306e\u58f2\u4e0a\u7dcf\u984d\u00f7\u540c\u3058\u671f\u9593\u5185\u306e\u8cfc\u5165\u8005\u6570\u300d\u3067\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u5358\u4fa1\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u7e41\u5fd9\u671f\u3084\u9591\u6563\u671f\u306a\u3069\u306e\u898b\u6975\u3081\u306b\u7e4b\u304c\u308a\u3001\u305d\u308c\u305e\u308c\u306e\u6642\u671f\u306b\u5408\u3063\u305f\u65bd\u7b56\u3092\u65e9\u3044\u6bb5\u968e\u3067\u691c\u8a0e\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u5358\u4fa1\u3092\u4e0a\u3052\u308b\u306e\u306b\u6709\u52b9\u306a\u65b9\u6cd5\u3068\u3057\u3066\u3001\u9ad8\u5358\u4fa1\u306a\u5546\u54c1\u306e\u63d0\u6848\uff08\u30a2\u30c3\u30d7\u30bb\u30eb\uff09\u30fb\u95a2\u9023\u5546\u54c1\u306e\u63d0\u6848\uff08\u30af\u30ed\u30b9\u30bb\u30eb\uff09\u30fb\u307e\u3068\u3081\u8cb7\u3044\u306e\u4fc3\u9032\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u2462\u8cfc\u5165\u56de\u6570<\/h3>\n<p>\u8cfc\u5165\u56de\u6570\u3068\u306f\u3001<strong>\u4e00\u5b9a\u306e\u671f\u9593\u5185\u306b\u304a\u3044\u3066\u30011\u4eba\u306e\u9867\u5ba2\u304cEC\u30b5\u30a4\u30c8\u3067\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u56de\u6570<\/strong>\u3092\u6307\u3057\u3001RFM\u5206\u6790\u3084CPM\u5206\u6790\u3067\u3082\u6d3b\u7528\u3055\u308c\u308b\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p class=\"well2\">RFM\u5206\u6790\u3068\u306f\u3001\u6700\u65b0\u8cfc\u5165\u65e5\u30fb\u8cfc\u5165\u56de\u6570\u30fb\u8cfc\u5165\u91d1\u984d\u306e3\u3064\u306e\u6307\u6a19\u3092\u7528\u3044\u3066\u9867\u5ba2\u3092\u30b0\u30eb\u30fc\u30d7\u5316\u3059\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002<br \/>\nCPM\u5206\u6790\u3068\u306f\u3001\u6700\u65b0\u8cfc\u5165\u65e5\u30fb\u8cfc\u5165\u56de\u6570\u30fb\u8cfc\u5165\u91d1\u984d\u30fb\u8cfc\u5165\u983b\u5ea6\u3092\u5143\u306b\u5206\u6790\u3057\u3001\u9867\u5ba2\u309210\u30d1\u30bf\u30fc\u30f3\u306b\u5206\u985e\u3059\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u8cfc\u5165\u56de\u6570\u3092\u5206\u6790\u3057\u3066\u9867\u5ba2\u3092\u30b0\u30eb\u30fc\u30d7\u5206\u3051\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u9867\u5ba2\u304c\u81ea\u793e\u306b\u3068\u3063\u3066\u306e\u512a\u826f\u9867\u5ba2\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u300c\u512a\u826f\u73fe\u5f79\u9867\u5ba2\u300d\u306b\u306fVIP\u5411\u3051\u306e\u65bd\u7b56\u30fb\u77ed\u671f\u9593\u3067\u4e00\u5b9a\u91d1\u984d\u4ee5\u4e0a\u306e\u8cfc\u5165\u5b9f\u7e3e\u304c\u3042\u308b\u3082\u306e\u306e\u73fe\u5728\u306f\u8cfc\u5165\u3092\u3084\u3081\u3066\u3057\u307e\u3063\u305f\u300c\u6d41\u884c\u96e2\u8131\u5ba2\u300d\u306b\u306f\u518d\u8cfc\u5165\u3092\u4fc3\u3059\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u5b9f\u884c\u306a\u3069\u3001\u305d\u308c\u305e\u308c\u306b\u5408\u308f\u305b\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u7acb\u3066\u308b\u969b\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<h3>\u2463\u30ea\u30d4\u30fc\u30c8\u7387<\/h3>\n<p>\u30ea\u30d4\u30fc\u30c8\u7387\u3068\u306f\u3001<strong>\u4e00\u5b9a\u671f\u9593\u5185\u306e\u65b0\u898f\u9867\u5ba2\u6570\u306e\u3046\u3061\u518d\u5ea6\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u5272\u5408<\/strong>\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n<p class=\"well2\">\u30ea\u30d4\u30fc\u30c8\u7387\u306f\u300c\u4e00\u5b9a\u671f\u9593\u5185\u306e\u30ea\u30d4\u30fc\u30c8\u9867\u5ba2\u6570\uff08\u4e00\u5b9a\u671f\u9593\u5185\u306b\u8907\u6570\u56de\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u6570\uff09\u00f7\u540c\u3058\u671f\u9593\u5185\u306e\u65b0\u898f\u9867\u5ba2\u6570\u00d7100\u300d\u3067\u7b97\u51fa\u3057\u307e\u3059\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u306b\u306f\u65b0\u898f\u9867\u5ba2\u306e\u958b\u62d3\u3082\u4e0d\u53ef\u6b20\u3067\u3059\u304c\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u306f\u65b0\u898f\u9867\u5ba2\u306b\u6bd4\u3079\u4f4e\u30b3\u30b9\u30c8\u3067\u7372\u5f97\u3067\u304d\u308b\u305f\u3081\u3001\u30af\u30fc\u30dd\u30f3\u306e\u767a\u884c\u3084\u5b9a\u671f\u7684\u306a\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u306a\u3069\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5411\u4e0a\u306b\u7e4b\u3052\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30ea\u30d4\u30fc\u30c8\u7387\u3068\u4f3c\u305f\u3088\u3046\u306a\u6307\u6a19\u3068\u3057\u3066\u30ea\u30d4\u30fc\u30bf\u30fc\u7387\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u7387\u306f\u300c\u4e00\u5b9a\u671f\u9593\u5185\u306e\u3010\u5168\u3011\u9867\u5ba2\u306e\u3046\u3061\u30ea\u30d4\u30fc\u30bf\u30fc\u304c\u5360\u3081\u308b\u5272\u5408\u300d\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30d4\u30fc\u30c8\u7387\u3068\u306f\u610f\u5473\u304c\u7570\u306a\u308b\u6307\u6a19\u306a\u306e\u3067\u3001\u6570\u5024\u306e\u9055\u3044\u3092\u628a\u63e1\u3057\u305f\u3046\u3048\u3067\u4f7f\u3044\u5206\u3051\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u2464LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09<\/span><\/h3>\n<p>LTV\u3068\u306f\u3001\u300cLife Time Value\uff08\u30e9\u30a4\u30d5\u30fb\u30bf\u30a4\u30e0\u30fb\u30d0\u30ea\u30e5\u30fc\uff09\u300d\u306e\u7565\u3067\u3001<strong>1\u4eba\u306e\u9867\u5ba2\u304c\u751f\u6daf\u3092\u901a\u3058\u3066\u81ea\u793e\u306b\u3082\u305f\u3089\u3059\u7dcf\u5229\u76ca<\/strong>\u3092\u8868\u3057\u307e\u3059<\/p>\n<p class=\"well2\">LTV\u306e\u8a08\u7b97\u5f0f\u306b\u306f\u3044\u304f\u3064\u304b\u306e\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u3053\u3053\u3067\u306f\u300c\u5e73\u5747\u8cfc\u5165\u5358\u4fa1\u00d7\u5e73\u5747\u8cfc\u5165\u983b\u5ea6\u00d7\u5e73\u5747\u7d99\u7d9a\u8cfc\u5165\u671f\u9593\u300d\u3067\u306e\u7b97\u51fa\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u306e\u5e73\u5747\u8cfc\u5165\u5358\u4fa1\u304c5,000\u5186\u3001\u5e73\u5747\u8cfc\u5165\u983b\u5ea6\u304c\u5e745\u56de\u3001\u5e73\u5747\u7d99\u7d9a\u8cfc\u5165\u671f\u9593\u304c3\u5e74\u3060\u3063\u305f\u5834\u5408\u306f\u30015,000\u5186\u00d75\u56de\u00d73\u5e74\u3068\u306a\u308b\u306e\u3067\u3001LTV\u306f75,000\u5186\u3067\u3059\u3002<\/p>\n<p>LTV\u306f\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u4fa1\u5024\u3092\u6700\u5927\u5316\u3067\u304d\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u6e2c\u308b\u969b\u306b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5f37\u5316\u3057\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3067LTV\u306e\u5411\u4e0a\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>LTV\u306f\u4e3b\u306b\u3001\u4e0a\u8a18\u306e\u8a08\u7b97\u5f0f\u3067\u4f7f\u7528\u3057\u305f\u8cfc\u5165\u5358\u4fa1\u30fb\u8cfc\u5165\u671f\u9593\u30fb\u8cfc\u5165\u983b\u5ea6\u306e3\u3064\u306e\u8981\u7d20\u306e\u5f71\u97ff\u304c\u5927\u304d\u3044\u306e\u3067\u3001LTV\u304c\u9ad8\u3044\u9867\u5ba2\u306e\u8cfc\u5165\u30d1\u30bf\u30fc\u30f3\u306e\u7279\u5fb4\u306a\u3069\u306b\u6ce8\u76ee\u3057\u3066\u5206\u6790\u3059\u308b\u3068\u3001\u6709\u52b9\u7684\u306a\u65bd\u7b56\u306b\u7e4b\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u2465\u30a2\u30af\u30bb\u30b9\u6570<\/span><\/h3>\n<p>\u30a2\u30af\u30bb\u30b9\u6570\u3068\u306f\u3001<strong>\u4e00\u5b9a\u306e\u671f\u9593\u306b\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u6570\u306e\u3053\u3068\u3067\u3001\u9867\u5ba2\u5358\u4fa1\u306e\u89e3\u8aac\u3067\u8ff0\u3079\u305f\u3088\u3046\u306b\u58f2\u4e0a\u3092\u69cb\u6210\u3059\u308b\u8981\u7d20\u306e1\u3064<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u30a2\u30af\u30bb\u30b9\u6570\u306b\u306f\u3010UU\uff08\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff09\u6570\u3011\u3010\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3011\u3010PV\uff08\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\uff09\u6570\u3011\u306a\u3069\u306e\u8a08\u6e2c\u65b9\u6cd5\u304c\u3042\u308a\u3001\u305d\u308c\u305e\u308c\u306e\u89b3\u70b9\u304b\u3089\u30a2\u30af\u30bb\u30b9\u6570\u3092\u30ab\u30a6\u30f3\u30c8\u3059\u308b\u3053\u3068\u3067\u81ea\u793eEC\u30b5\u30a4\u30c8\u306e\u8a8d\u77e5\u5ea6\u3084\u96c6\u5ba2\u529b\u3092\u6e2c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\n<h5>\u3010UU\uff08\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\uff09\u6570\u3011<\/h5>\n<\/li>\n<li>UU\u6570\u306f\u3001\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u6570\u3092\u6307\u3057\u30011\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u8907\u6570\u56deEC\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u3066\u3082\u3001UU\u6570\u306f1\u3068\u306a\u308a\u307e\u3059\u3002<\/li>\n<li>1\u30f6\u6708\u9593\u306e\u30b5\u30a4\u30c8\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u304c10,000\u306e\u5834\u5408\u300110,000\u4eba\u304c\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<li>\n<h5>\u3010\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3011<\/h5>\n<\/li>\n<li>\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u3057\u3066\u96e2\u8131\u3059\u308b\u307e\u3067\u306e\u56de\u6570\u306e\u3053\u3068\u3067\u3059\u3002<\/li>\n<li>1\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6642\u9593\u3092\u7f6e\u3044\u30663\u56deEC\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u5834\u5408\u3082\u3059\u3079\u3066\u306e\u56de\u6570\u3092\u30ab\u30a6\u30f3\u30c8\u3057\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306f3\u3068\u306a\u308a\u307e\u3059\u3002<\/li>\n<li>\n<h5>\u3010PV\uff08\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\uff09\u6570\u3011<\/h5>\n<\/li>\n<li>PV\u6570\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304cEC\u30b5\u30a4\u30c8\u5185\u306e\u7279\u5b9a\u306e\u30da\u30fc\u30b8\u3092\u95b2\u89a7\u3057\u305f\u56de\u6570\u3092\u6307\u3057\u307e\u3059\u3002<\/li>\n<li>\u4f8b\u3048\u3070\u30011\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u304c1\u56de\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u30674\u3064\u306e\u30da\u30fc\u30b8\u3092\u898b\u305f\u5834\u5408\u3001UU\u6570\u306f1\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u30821\u3067\u3001PV\u6570\u306f4\u3068\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u30a2\u30af\u30bb\u30b9\u6570\u304c\u591a\u3051\u308c\u3070\u58f2\u4e0a\u304c\u4f38\u3073\u308b\u53ef\u80fd\u6027\u3082\u9ad8\u304f\u306a\u308a\u307e\u3059\u304c\u3001<strong>EC\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u308b\u4eba\u3005\u304c\u81ea\u793e\u304c\u60f3\u5b9a\u3057\u3066\u3044\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5c5e\u3057\u3066\u3044\u308b\u304b\u306a\u3069\u306e\u300c\u8a2a\u554f\u8005\u306e\u8cea\u300d\u3082\u91cd\u8981<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u5143\u3092\u628a\u63e1\u3057\u3066\u304b\u3089\u3001SEO\u5bfe\u7b56\u3084SNS\u904b\u7528\u306a\u3069\u306e\u65bd\u7b56\u3092\u6253\u3064\u3053\u3068\u304c\u671b\u307e\u3057\u3044\u3067\u3059\u3002<\/p>\n<h3>\u2466CVR\uff08\u8cfc\u5165\u7387\uff09<\/h3>\n<p>CVR\u3068\u306f\u3001\u9867\u5ba2\u8ee2\u63db\u7387\u3092\u610f\u5473\u3059\u308b\u300cConversion Rate\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30ec\u30fc\u30c8\uff09\u300d\u306e\u7565\u3067<strong>\u3001EC\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u8005\u306e\u3046\u3061\u5b9f\u969b\u306b\u8cfc\u5165\u306b\u81f3\u3063\u305f\u5272\u5408<\/strong>\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>BtoB EC\u30b5\u30a4\u30c8\u306e\u5834\u5408\u3001\u30b5\u30a4\u30c8\u95b2\u89a7\u5f8c\u3059\u3050\u306e\u5546\u54c1\u8cfc\u5165\u3092\u4fc3\u3059\u306e\u306f\u96e3\u3057\u3044\u306e\u3067\u3001\u554f\u3044\u5408\u308f\u305b\u3084\u8cc7\u6599\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306a\u3069\u3082CVR\u3068\u3057\u3066\u8a2d\u5b9a\u3055\u308c\u307e\u3059\u3002<\/p>\n<p class=\"well2\">EC\u30b5\u30a4\u30c8\u306eCVR\u306f\u3001\u300c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\uff08\u8cfc\u5165\u8005\u6570\u3084\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\uff09\u00f7\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\uff08\u30b5\u30a4\u30c8\u8a2a\u554f\u6570\uff09\u00d7100\u300d\u3067\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u304c20\u4ef6\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c1,000\u4eba\u306e\u5834\u5408\u300120\u00f71,000\u00d7100\u3068\u306a\u308b\u306e\u3067\u3001CVR\u306f2\uff05\u3067\u3059\u3002<\/p>\n<p>CVR\u306f\u58f2\u4e0a\u5897\u52a0\u306b\u76f4\u7d50\u3059\u308b\u306e\u3067\u3001\u5546\u54c1\u30da\u30fc\u30b8\u306e\u8aac\u660e\u3092\u5145\u5b9f\u3055\u305b\u305f\u308a\u3001\u5e83\u544a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u898b\u76f4\u3057\u305f\u308a\u3057\u3066CVR\u306e\u5411\u4e0a\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u2467\u96e2\u8131\u7387<\/h3>\n<p>\u96e2\u8131\u7387\u3068\u306f\u3001<strong>\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u7279\u5b9a\u306e\u30da\u30fc\u30b8\u3092\u95b2\u89a7\u3057\u3001\u4ed6\u306e\u30da\u30fc\u30b8\u306b\u79fb\u52d5\u305b\u305a\u30d6\u30e9\u30a6\u30b6\u3092\u9589\u3058\u308b\u306a\u3069\u3057\u3066\u30bb\u30c3\u30b7\u30e7\u30f3\u304c\u7d42\u4e86\u3057\u305f\u5272\u5408<\/strong>\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u306e\u3069\u3053\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u8208\u5473\u3092\u5931\u3044\u96e2\u8131\u3057\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3057\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6539\u5584\u3084\u8868\u793a\u901f\u5ea6\u306e\u6539\u5584\u306a\u3069\u306b\u5f79\u7acb\u3066\u308b\u305f\u3081\u306e\u6307\u6a19\u3068\u3057\u3066\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n<p class=\"well2\">\u96e2\u8131\u7387\u306f\u300c\u5bfe\u8c61\u30da\u30fc\u30b8\u306e\u96e2\u8131\u6570\uff08\u5bfe\u8c61\u30da\u30fc\u30b8\u3092\u6700\u5f8c\u306b\u95b2\u89a7\u3057\u3066\u96e2\u8131\u3057\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\uff09\u00f7\u5bfe\u8c61\u30da\u30fc\u30b8\u306ePV\u6570\u00d7100\u300d\u306e\u8a08\u7b97\u5f0f\u3067\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u8cfc\u5165\u5b8c\u4e86\u30da\u30fc\u30b8\u306e\u96e2\u8131\u7387\u304c\u9ad8\u304f\u3066\u3082\u554f\u984c\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u524d\u306e\u30ab\u30fc\u30c8\u30da\u30fc\u30b8\u306e\u96e2\u8131\u7387\u304c\u9ad8\u3044\u5834\u5408\u306f\u3001\u9001\u6599\u304c\u9ad8\u3044\u3001\u6c7a\u6e08\u65b9\u6cd5\u306e\u9078\u629e\u80a2\u304c\u5c11\u306a\u3044\u306a\u3069\u306e\u554f\u984c\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u610f\u56f3\u3057\u306a\u3044\u30da\u30fc\u30b8\u3067\u306e\u96e2\u8131\u7387\u304c\u9ad8\u3044\u5834\u5408\u306f\u3001\u305d\u306e\u539f\u56e0\u3092\u660e\u78ba\u306b\u3057\u3066\u304b\u3089\u30ec\u30a4\u30a2\u30a6\u30c8\u3084\u30b5\u30a4\u30c8\u5185\u306e\u5c0e\u7dda\u8a2d\u8a08\u306a\u3069\u3092\u898b\u76f4\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u2468\u76f4\u5e30\u7387<\/h3>\n<p>\u5148\u307b\u3069\u89e3\u8aac\u3057\u305f\u3088\u3046\u306b\u3001\u96e2\u8131\u7387\u304c\u30b5\u30a4\u30c8\u3092\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u7d42\u7684\u306b\u3069\u306e\u30da\u30fc\u30b8\u3067\u95b2\u89a7\u3092\u3084\u3081\u305f\u304b\u306e\u5272\u5408\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u3066\u3001<strong>\u76f4\u5e30\u7387\u306f\u6700\u521d\u306b\u958b\u3044\u305f\u30da\u30fc\u30b8\u304b\u30891\u30da\u30fc\u30b8\u3082\u79fb\u52d5\u305b\u305a\u306b\u95b2\u89a7\u3092\u3084\u3081\u305f\u5272\u5408<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u76f4\u5e30\u7387\u306e\u9ad8\u3055\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u3092\u5f15\u3051\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"well2\">\u76f4\u5e30\u7387\u306f\u300c\u76f4\u5e30\u6570\uff08\u4ed6\u306e\u30da\u30fc\u30b8\u306b\u79fb\u308b\u3053\u3068\u306a\u304f\u96e2\u8131\u3057\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\uff09\u00f7\u5168\u4f53\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u00d7100\u300d\u3067\u7b97\u51fa\u3057\u307e\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u5168\u4f53\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u304c1,000\u3001\u76f4\u5e30\u6570\u304c300\u306e\u5834\u5408\u3001\u76f4\u5e30\u7387\u306f300\u00f71,000\u00d7100\u3068\u306a\u308b\u306e\u3067\u3001\u76f4\u5e30\u7387\u306f30\uff05\u3067\u3059\u3002<\/p>\n<p>\u76f4\u5e30\u7387\u3092\u4e0b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3001\u30b5\u30a4\u30c8\u56de\u904a\u7387\u3084CVR\u306e\u5411\u4e0a\u306b\u3082\u7e4b\u304c\u308b\u306e\u3067\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u306e\u898b\u3084\u3059\u3055\u3084\u30b5\u30a4\u30c8\u5185\u306e\u5c0e\u7dda\u306b\u304a\u3044\u3066\u6539\u5584\u3067\u304d\u308b\u70b9\u306f\u306a\u3044\u304b\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u2469\u58f2\u4e0a\u9ad8<\/span><\/h3>\n<p>EC\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u58f2\u4e0a\u9ad8\u306f\u3001<strong>\u57fa\u672c\u7684\u306a\u6210\u679c\u6307\u6a19\u3068\u3057\u3066\u8a2d\u5b9a\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u6307\u6a19<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u65e5\u5225\u30fb\u6708\u5225\u30fb\u5546\u54c1\u5225\u306b\u58f2\u4e0a\u9ad8\u3092\u5206\u6790\u3057\u3001\u5404\u671f\u9593\u306e\u6210\u9577\u3084\u843d\u3061\u8fbc\u307f\u3092\u628a\u63e1\u3059\u308b\u3068\u3044\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p class=\"well2\">EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u9ad8\u306f\u3001\u300c\u30a2\u30af\u30bb\u30b9\u6570\u00d7CVR\uff08\u8cfc\u5165\u7387\uff09\u00d7\u5e73\u5747\u9867\u5ba2\u5358\u4fa1\u300d\u3067\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u30011\u30f6\u6708\u9593\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c10,000\u4eba\u3001CVR\u304c3%\u3001\u5e73\u5747\u9867\u5ba2\u5358\u4fa1\u304c5,000\u5186\u306e\u5834\u5408\u300110,000\u4eba\u00d70.03 \u00d75,000\u5186\u3068\u306a\u308b\u306e\u3067\u3001\u6708\u9593\u58f2\u4e0a\u9ad8\u306f1,500,000\u5186\u3067\u3059\u3002<\/p>\n<p>\u300c\u58f2\u4e0a\u9ad8\u3092\u4e0a\u3052\u305f\u3044\u300d\u3068\u6f20\u7136\u3068\u8003\u3048\u308b\u3060\u3051\u3067\u306f\u6709\u52b9\u306a\u65bd\u7b56\u306b\u7d50\u3073\u3064\u304d\u307e\u305b\u3093\u304c\u3001\u58f2\u4e0a\u9ad8\u3092\u30a2\u30af\u30bb\u30b9\u6570\u30fbCVR\u30fb\u9867\u5ba2\u5358\u4fa1\u306e\u8981\u7d20\u306b\u5206\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u58f2\u4e0a\u304c\u4f38\u3073\u306a\u3044\u539f\u56e0\u304c\u3069\u3053\u306b\u3042\u308b\u306e\u304b\u304c\u898b\u3064\u3051\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u246a\u5229\u76ca\u7387<\/span><\/h3>\n<p>\u5229\u76ca\u7387\u3068\u306f\u3001<strong>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u306b\u5bfe\u3059\u308b\u5229\u76ca\u306e\u5272\u5408\u306e\u3053\u3068\u3067\u3001\u58f2\u4e0a\u304c\u591a\u304f\u3066\u3082\u5229\u76ca\u304c\u5c11\u306a\u3044\u306e\u306a\u3089\u3070\u8d64\u5b57\u3068\u306a\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u305f\u3081\u65e9\u671f\u306e\u6539\u5584\u304c\u5fc5\u8981<\/strong>\u3067\u3059\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3059\u308b\u3046\u3048\u3067\u4e3b\u306b\u91cd\u8996\u3055\u308c\u308b\u5229\u76ca\u7387\u306b\u306f\u3010\u7c97\u5229\u76ca\u3011\u3068\u3010\u55b6\u696d\u5229\u76ca\u3011\u306e2\u7a2e\u985e\u304c\u3042\u308a\u3001\u3053\u308c\u3089\u306e\u5272\u5408\u306b\u3088\u3063\u3066\u7d4c\u55b6\u72b6\u6cc1\u304c\u5224\u65ad\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li>\n<h5>\u3010\u7c97\u5229\u76ca\u3011<\/h5>\n<\/li>\n<li>\u7c97\u5229\u76ca\u3068\u306f\u3001\u58f2\u4e0a\u9ad8\u304b\u3089\u5546\u54c1\u306e\u4ed5\u5165\u308c\u3084\u88fd\u9020\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\uff08\u58f2\u4e0a\u539f\u4fa1\uff09\u3092\u5dee\u3057\u5f15\u3044\u305f\u984d\u306e\u3053\u3068\u3067\u3001\u5404\u5546\u54c1\u306e\u4fa1\u683c\u8a2d\u5b9a\u3084\u8ca9\u58f2\u6570\u306a\u3069\u304c\u59a5\u5f53\u3067\u3042\u308b\u304b\u306e\u5224\u65ad\u6750\u6599\u3068\u306a\u308a\u307e\u3059\u3002<\/li>\n<li>\u8a08\u7b97\u5f0f\uff1a\u7c97\u5229\u76ca\uff1d\uff08\u58f2\u4e0a\u9ad8\uff0d\u58f2\u4e0a\u539f\u4fa1\uff09\u00f7\u58f2\u4e0a\u9ad8\u00d7100<\/li>\n<li>\n<h5>\u3010\u55b6\u696d\u5229\u76ca\u3011<\/h5>\n<\/li>\n<li>\u55b6\u696d\u5229\u76ca\u3068\u306f\u3001\u58f2\u4e0a\u9ad8\u304b\u3089\u58f2\u4e0a\u539f\u4fa1\u3068\u8ca9\u7ba1\u8cbb\u3092\u5dee\u3057\u5f15\u3044\u305f\u984d\u306e\u3053\u3068\u3067\u3001EC\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u53ce\u76ca\u6027\u3092\u5224\u65ad\u3059\u308b\u57fa\u6e96\u3068\u306a\u308a\u307e\u3059\u3002<\/li>\n<li>\u8a08\u7b97\u5f0f\uff1a\u55b6\u696d\u5229\u76ca\uff1d\uff08\u58f2\u4e0a\u9ad8\uff0d\u58f2\u4e0a\u539f\u4fa1\uff0d\u8ca9\u7ba1\u8cbb\uff09\u00f7\u58f2\u4e0a\u9ad8\u00d7100<\/li>\n<li>\u696d\u754c\u3084\u53d6\u308a\u6271\u3046\u5546\u54c1\u306a\u3069\u306b\u3088\u3063\u3066\u5909\u52d5\u3057\u307e\u3059\u304c\u3001EC\u30b5\u30a4\u30c8\u306e\u55b6\u696d\u5229\u76ca\u7387\u306e\u76ee\u5b89\u306f\u4e00\u822c\u7684\u306b20%\u7a0b\u5ea6\u3067\u3059\u3002<\/li>\n<\/ul>\n<p>EC\u30b5\u30a4\u30c8\u306e\u904b\u55b6\u306b\u73fe\u5728\u3069\u306e\u3088\u3046\u306a\u8cbb\u7528\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3057\u3066\u3001\u5229\u76ca\u7387\u5411\u4e0a\u306e\u305f\u3081\u306b\u6539\u5584\u306e\u4f59\u5730\u304c\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span data-sheets-root=\"1\">\u246bROAS\uff08\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\uff09<\/span><\/h3>\n<p>ROAS\u3068\u306f\u3001\u300cReturn On Advertising Spend\uff08\u30ea\u30bf\u30fc\u30f3\u30fb\u30aa\u30f3\u30fb\u30a2\u30c9\u30d0\u30bf\u30a4\u30b8\u30f3\u30b0\u30fb\u30b9\u30da\u30f3\u30c9\uff09\u300d\u306e\u7565\u3067\u3001<strong>\u5e83\u544a\u306b\u304b\u3051\u305f\u8cbb\u7528\u306b\u5bfe\u3057\u3066\u3001\u3069\u308c\u3060\u3051\u306e\u58f2\u4e0a\u3092\u751f\u307f\u51fa\u3057\u305f\u304b\u3092\u793a\u3059\u6307\u6a19<\/strong>\u3067\u3059\u3002<\/p>\n<p class=\"well2\">ROAS\u306f\u300c\u5e83\u544a\u7d4c\u7531\u306e\u58f2\u4e0a\u00f7\u5e83\u544a\u8cbb\u00d7100\u300d\u3067\u7b97\u51fa\u3057\u307e\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u5e83\u544a\u7d4c\u7531\u306e\u58f2\u4e0a\u304c150\u4e07\u5186\u3067\u5e83\u544a\u8cbb\u304c100\u4e07\u5186\u306e\u5834\u5408\u3001150\u4e07\u00f7100\u4e07\u00d7100\u3068\u306a\u308b\u306e\u3067\u3001ROAS\u306f500\uff05\u3067\u3059\u3002<\/p>\n<p>ROAS\u306e\u76ee\u5b89\u306f\u3001\u696d\u7a2e\u3084\u5e83\u544a\u624b\u6cd5\u306a\u3069\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u304c\u3001\u4e00\u822c\u7684\u306b\u306f100%\u4ee5\u4e0a\u304c\u76ee\u5b89\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5e83\u544a\u65bd\u7b56\u306e\u52b9\u7387\u3092\u6e2c\u308b\u969b\u306b\u5f79\u7acb\u3064\u6307\u6a19\u306a\u306e\u3067\u3001\u6253\u3061\u51fa\u3057\u305f\u5e83\u544a\u3054\u3068\u306eROAS\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u7279\u306b\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u9ad8\u3044\u5a92\u4f53\u306b\u96c6\u4e2d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4eca\u56de\u306f\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u3092\u884c\u3046\u3079\u304d\u7406\u7531\u3068\u3001\u58f2\u4e0a\u5206\u6790\u3092\u884c\u3046\u969b\u306e\u57fa\u672c\u7684\u306a\u624b\u9806\u306a\u3069\u3092\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><strong>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u3068\u306f\u3001\u52b9\u7387\u7684\u306a\u6226\u7565\u3092\u7acb\u3066\u308b\u305f\u3081\u306bEC\u30b5\u30a4\u30c8\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u89e3\u6790\u3059\u308b\u3053\u3068<\/strong>\u3067\u3059\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u306b\u304a\u3044\u3066\u58f2\u4e0a\u5206\u6790\u304c\u91cd\u8981\u3067\u3042\u308b\u7406\u7531\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>\u3010\u7406\u75311\u3011EC\u30b5\u30a4\u30c8\u306e\u8ab2\u984c\u3084\u6539\u5584\u70b9\u304c\u308f\u304b\u308b<\/li>\n<li>\u3010\u7406\u75312\u3011\u9867\u5ba2\u7406\u89e3\u304c\u6df1\u307e\u308b<\/li>\n<li>\u3010\u7406\u75313\u3011\u696d\u52d9\u306e\u52b9\u7387\u5316\u3084\u30b3\u30b9\u30c8\u524a\u6e1b\u306b\u5f79\u7acb\u3064<\/li>\n<\/ul>\n<p>\u3068\u3044\u3063\u305f\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u30e1\u30ea\u30c3\u30c8\u304c\u5f97\u3089\u308c\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u5206\u6790\u3092\u884c\u3046\u969b\u306e\u57fa\u672c\u7684\u306a\u624b\u9806\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u3010\u624b\u98061\u3011\u5206\u6790\u3059\u308b\u76ee\u7684\u3068\u73fe\u72b6\u306e\u8ab2\u984c\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u3010\u624b\u98062\u3011\u4eee\u8aac\u3092\u6d17\u3044\u51fa\u3059<\/li>\n<li>\u3010\u624b\u98063\u3011\u4eee\u8aac\u691c\u8a3c\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u306e\u53ce\u96c6<\/li>\n<li>\u3010\u624b\u98064\u3011\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b<\/li>\n<li>\u3010\u624b\u98065\u3011\u8ab2\u984c\u89e3\u6c7a\u306b\u5411\u3051\u305f\u6539\u5584\u7b56\u3092\u5b9f\u65bd<\/li>\n<li>\u3010\u624b\u98066\u3011\u52b9\u679c\u691c\u8a3c\u3092\u3059\u308b<\/li>\n<\/ul>\n<p>\u9069\u5207\u306a\u624b\u9806\u3067\u5206\u6790\u3092\u9032\u3081\u3001EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u3068\u5229\u76ca\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3082\u3057\u300c1\u304b\u3089\u58f2\u4e0a\u5206\u6790\u306b\u53d6\u308a\u7d44\u3080\u6280\u8853\u3082\u6642\u9593\u3082\u306a\u3044\u2026\u300d\u300c\u30c7\u30fc\u30bf\u306f\u63c3\u3063\u305f\u306e\u306b\u81ea\u793eEC\u30b5\u30a4\u30c8\u306e\u5177\u4f53\u7684\u306a\u8ab2\u984c\u304c\u898b\u3048\u3066\u3053\u306a\u3044\u300d\u3068\u3044\u3046\u3088\u3046\u306a\u304a\u60a9\u307f\u304c\u3042\u308c\u3070\u3001\u305c\u3072\u300e<a href=\"https:\/\/cacco.co.jp\/datascience\/?ref_type=blog_4732\" target=\"_blank\" 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style=\"text-align: center;\"><strong>\uff3c\u8ab0\u3067\u3082\u7c21\u5358\u306b\u30c7\u30fc\u30bf\u5206\u6790\u304c\u53ef\u80fd\uff01\uff0f<a href=\"https:\/\/cacco.co.jp\/datascience\/irohani-bunseki\/?ref_type=blog_\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4150 size-large\" src=\"https:\/\/cacco.co.jp\/datascience\/media\/\/wp-content\/uploads\/2024\/11\/irohani_bunseki_bnr-e1731032080727-1024x343.png\" alt=\"\u3044\u308d\u306f\u306b\u5206\u6790\" width=\"1024\" height=\"343\" srcset=\"https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2024\/11\/irohani_bunseki_bnr-e1731032080727-1024x343.png 1024w, https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2024\/11\/irohani_bunseki_bnr-e1731032080727-300x101.png 300w, https:\/\/cacco.co.jp\/datascience\/media\/wp-content\/uploads\/2024\/11\/irohani_bunseki_bnr-e1731032080727-768x257.png 768w, 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